When Google's AdSense appeared, there were a lot of people who doubted Google's idea would be marketable and actually generate any profits. Yet as we stand here today it's probably the most well known pay per click venture in the world. Yes, all those nay sayers ended up eating their own words in the end. And that is because the folks at Google never go and do something without assessing whether or not it will be profitable, or exactly how profitable it is.
But of course, as you might very well know, AdSense isn't just profitable for Google. It's also profitable for the people who advertise via AdWords and very profitable for publishers who use it to make earnings which are sometimes just enormous. So one must ask himself why this is such a good deal for everybody. And the question in itself is very justified because you hardly ever come across something that's profitable for everyone in the chain. So why would AdSense be any different.
Until today, Adsense is giving benefits to everybody in the game because it exploits a gap in the Internet's advertising model. The Internet is a very interactive environment, and its interactions come from the people who are browsing. They choose whether or not to follow a certain link and the term "navigating" is probably the most precise one at describing this situation.
It is so brilliant because it links buyers to sellers. Google know there are people out there that want to buy stuff and people who want to sell them what they're interested in. And Google AdSense acts as a bridge for them to find each other. With Adsense, you won't see banners. You just see a few words. And if you like what you see you can just click it. It works because visitors don't have that feeling of someone trying to lure them into spending money.
AdWords advertisers likes it because their ads go everywhere. They can have their sites listed in Google's search which gets countless of hits per day. Their ads can reach any website that deals with anything similar to what they're trying to sell. No one will be able to achieve this one their own. So, advertisers are treating Google's AdSense as their best friend. The ads are contextual, and they are related to the keywords you have on your site. Because people who comes to your site is already interested, it benefits you already. In addition,Google can link your visitors to products related to the topic they are reading about.So, this is a win-win situation for you, your visitor and also Google.
I can't find anything better than this and that is why we should appreciate what Google is doing for us. With a little practice, I am sure you will be able to benefit from Adsense and explode your earnings.
But of course, as you might very well know, AdSense isn't just profitable for Google. It's also profitable for the people who advertise via AdWords and very profitable for publishers who use it to make earnings which are sometimes just enormous. So one must ask himself why this is such a good deal for everybody. And the question in itself is very justified because you hardly ever come across something that's profitable for everyone in the chain. So why would AdSense be any different.
Until today, Adsense is giving benefits to everybody in the game because it exploits a gap in the Internet's advertising model. The Internet is a very interactive environment, and its interactions come from the people who are browsing. They choose whether or not to follow a certain link and the term "navigating" is probably the most precise one at describing this situation.
It is so brilliant because it links buyers to sellers. Google know there are people out there that want to buy stuff and people who want to sell them what they're interested in. And Google AdSense acts as a bridge for them to find each other. With Adsense, you won't see banners. You just see a few words. And if you like what you see you can just click it. It works because visitors don't have that feeling of someone trying to lure them into spending money.
AdWords advertisers likes it because their ads go everywhere. They can have their sites listed in Google's search which gets countless of hits per day. Their ads can reach any website that deals with anything similar to what they're trying to sell. No one will be able to achieve this one their own. So, advertisers are treating Google's AdSense as their best friend. The ads are contextual, and they are related to the keywords you have on your site. Because people who comes to your site is already interested, it benefits you already. In addition,Google can link your visitors to products related to the topic they are reading about.So, this is a win-win situation for you, your visitor and also Google.
I can't find anything better than this and that is why we should appreciate what Google is doing for us. With a little practice, I am sure you will be able to benefit from Adsense and explode your earnings.
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